Monthly Archives: June 2012

Europe’s Hopes and Dreams and Its Linguistic Reality

The latest publication from Eurobarometer (the survey system that collects statistical data on public opinion in Europe) yielded a series of figures that point to the increasing importance of multilingualism in European societies. In the press release that accompanied the publication of the study, Androulla Vassiliou, European Commissioner for Education, Culture, Multilingualism and Youth, said […]

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The Spanish Invasion

There is a lot of talk about how Spanish is increasingly overrun by Anglicisms. However, it is also interesting to note that English, at present, has also borrowed a significant number of words from Spanish. This phenomenon is not new. As early as the late eighteenth century, in the United States something could be described […]

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A tale of two translations

A couple of weeks ago, in the weekly Chess tactics lesson of my local club (Oh, no! Not another entry about Chess!), the game we were considering contained the following funny sentence: ¡nunca se sabe por dónde saldrá el sol! (you never know where the sun will rise!) I didn’t notice at the time, but […]

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Burger Localization

As almost every company who sells products or services in multiple countries knows, localization is a very important part of an international marketing strategy. Whether a company decides to localize the language that they use to sell a product or service, or tries to localize the product or service itself, localization is essential to attracting […]

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Trusted Marketing Translations

The translation of marketing material ranks among Trusted Translations’ main linguistic activities. Every day we get requests from customers who are looking to expand their companies’ reach and who therefore need to translate their brochures, PowerPoint presentations or websites. To satisfy this need, Trusted Translations relies on a team of marketing experts, translators who are […]

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Chess across languages

Surfing around, I came across this page, which presents the names given to the chess pieces in other languages: foreign names of chess pieces. It is very interesting to see how many cross-relationships there are among these names. To start with, all of them seem to agree on the fact that the most important piece […]

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