Blog Archives

Indigenous Languages

The official language in Argentina is, without a doubt, Spanish. However, it is a country that has been enriched by a vast number of languages. Though it is difficult to say exactly how many, around 35 indigenous languages are spoken. Currently only thirteen of these are officially listed, and include the following: Toba, Pilagá, Mocoví, Wichí, Nivaclé, Chorote, Ava-Chiriguano, Mbya, Guaraní, Quichua Santiagueño, […]

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Burger Localization

As almost every company who sells products or services in multiple countries knows, localization is a very important part of an international marketing strategy. Whether a company decides to localize the language that they use to sell a product or service, or tries to localize the product or service itself, localization is essential to attracting […]

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How your Brand Name can Win or Lose you Clients

Brand names and brand management play a crucial role in the marketing of any product or service. Yet, as the world is becoming more globalized, it is becoming more difficult to develop brand names that can be applied across countries. Frequently, large multinational corporations will spend lots of time and money doing market research to […]

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The Language of Uzbekistan

Uzbek is a Turkic language spoken mainly in Uzbekistan, where it is an official language, but also it is also spoken in Australia, China, Germany, Israel, Spain, Kazakhstan, Kyrgyzstan, Tajikistan, Eastern Turkey, Northern Afghanistan, Turkmenistan, Ukraine, and the United States of America. Its writing systems When the language was in its nascent stages, back in […]

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Korean in Antiquity and Modern Times

The Korean writing system dates back to 108 B.C., when the area that is currently North Korea was occupied by China. Some linguists believe that language may be a member of the Altaic language family. (​​Turkic, Mongol, Tungusic, and also the Japonic and Korean languages​​.) In the 5th century AD Korean was written in classical […]

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Multilingual SEO Webinar on September 1

We have some exciting news as our COO, Gustavo Lucardi, who is considered a pioneer in the field of Multilingual Search Engine Optimization (MSEO), will be presenting a webinar titled “Multilingual SEO Opportunities for LSPs” on Thursday, September 1. This webinar will be a great chance for Gustavo to share with everyone who is interested […]

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