Translation agencies, localization service providers, consultants, internationalization specialists and linguistic technology developers linked to (Globalization and Localization Association) will attend the 2011 conference in Lisbon, Portugal. The theme this year – The Future of Global Content Delivery – looks at the future of global content as a tool to grow business globally through localization.

Gustavo Lucardi, COO of , will be one of the panelists at the 2011 GALA Conference. With more than 15 years’ experience in online marketing and with a profound knowledge of search engine optimization (SEO), will speak on Wednesday, March 30 on this issue in From Dominating SEO to Selling it. The panel, which is also made up of Greig Holbrook of Oban Multilingual and is moderated by Gordon Husbands from Wordbank, will discuss the role of websites as permanent selling places of products and services, and how globalization can generate business around the world and equate small businesses with large corporations.

Running from March 27 to 30, the GALA Conference is a unique opportunity to meet people and companies dedicated to localization and globalization from all angles. It is also the perfect opportunity to learn from those in the know and to meet clients and service providers, network, and catch up on the latest trends in order to grow businesses in the most effective way.

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