You’ve probably come across websites with little flag icons on the top right and links to auto-translate their content into multiple languages. They’re actually a great way of making your business more accessible to a global audience through a globalization process, as well as site visitors whose first language isn’t English. The secrets of multilingual […]
There are two ways to reach the global market: by directly developing local content, or by creating global content subject to further localization. For a powerful marketing tool of mass exposure such as the internet, developing and maintaining up-to-date local content can be a cumbersome task. For sites with a high share of dynamic content, […]
Trusted Translations and WPML are partnering up to offer localization of your global web content through an invisible translation pipeline. WordPress is the most popular open-source Content Management System (CMS), with nearly 60% market share and around 75 million websites using its platform, with an equally vast community of contributors demonstrating the power of open-source […]
Nowadays a wide variety of file formats exist. Depending on the complexity of the translation project we are undertaking, there may be different file formats we will need to work with. Some of these file types include graphics, HTML, fonts, spreadsheets, etc. These are just some of the possible formats, and it is worth mentioning […]
Consider the following scenario, which has come up a few times in our company: we need to translate a web site that has got lots and lots of files, all of them called “index.html” nested at different levels in their own folder. I’m told that this is a nightmarish situation to manage with some Management […]
As an Account Manager one receives many quote requests on a daily basis and due to the high competition in the translation industry, a fast response is key to close a sale, or at least to increase the chances of selling a translation project. However, besides responding quickly, the Account Manager needs to determine the […]
The benefits of automatic translation are beyond compare. So much so that just a few years ago (in 2009), Google launched a tool (complementary to Google Translate) that allows you to translate the entire content of a website to 51 languages. With this tool, if you go to a Web page that is in a […]
Google, which has been offering a free website translation service since 2009, has just added a new feature to this service, making it more interactive, flexible and collaborative. Similar to how the basic Google Translate service works, this new feature allows both the website’s creator and its visitors to tweak the Website Translator plugin’s translation […]
Many times, especially with companies that have never hired a translation service, clients are not entirely clear what a translator may need to generate the expected result, beyond the text itself. On this point, I would like to stress the importance of receiving a reference text or information that will greatly assist the translator to […]
In the era of globalization, it is almost essential to have a website that is translated into at least one other language, but more likely several languages. This applies to large customers and multinational corporations as well as to small entrepreneurs who want to sell their products or services to a target audience that was […]